Born From Love Made for Gift.
Turning feelings into gifts that connect people.
Turn Feelings into Gifts.
We believe emotions deserve a form.
Love, comfort, joy, awkwardness, closeness — all the feelings we struggle to say out loud.
Our brand was born from love, and made for gifting.
We create characters, apparel, and objects that help people express themselves, comfort each other, and feel connected — without needing perfect words.
Each product carries personality, imperfection, and freedom.
Like us, they have names, moods, and stories.
In a fast, digital world, we choose emotional presence.
We turn feelings into something you can hold, wear, and give.
Mission
To create emotional gifts for modern youth —
helping them express, connect, and feel seen.
Vision
To become the most loved youth gifting brand across Russia & Europe,
where emotions, culture, and self-expression meet.
Core Values
Connection – Products that bring people closer
Playful – Lightness, humor, and emotional warmth
Self-Expression – No right or wrong way to feel